by Heidi Smith | Feb 22, 2019 | Uncategorized
Something to consider: have you ever joined a gym? If so, you – like 55 million Americans and 131.7 million people worldwide – undoubtedly had your reasons. Don’t worry, we won’t ask, but in part that’s because we don’t need to. As much as your...
by Heidi Smith | Feb 15, 2019 | Uncategorized
You’ve heard the expression, “If it bleeds, it leads.” Or perhaps you’ve come across that interesting statistic regarding how much time the average reader spends on an online article: 15 seconds. It’s true that in any form of storytelling, you need to grab and keep...
by Heidi Smith | Feb 7, 2019 | Uncategorized
“Work hard in silence. Let your success be your noise.” This popular quote, misattributed to various sources, may be sage advice for some industries. Small business, however, is not one of them. Silence – on social media, review platforms like Yelp, or your...
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